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	<title>Naked Medicine and Smart Healthcare &#187; Drug Companies</title>
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	<description>Let&#039;s Face It: Medicine is Business! -- Hosted by Jane Chin, Ph.D. @janechin #pharma</description>
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		<title>Pharma Companies that Can&#8217;t Handle Comments Should Get Off Facebook, Good Riddance!</title>
		<link>http://www.nakedmedicine.com/is-pharma-ready-for-a-conversation-on-facebook</link>
		<comments>http://www.nakedmedicine.com/is-pharma-ready-for-a-conversation-on-facebook#comments</comments>
		<pubDate>Mon, 15 Aug 2011 20:28:26 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Activism & Advocacy]]></category>
		<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Critical Consumer]]></category>
		<category><![CDATA[Drug Companies]]></category>
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		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=361</guid>
		<description><![CDATA[Jonathan at Dose of Digital talks about pharma&#8217;s fear of Facebook pages centering around 2 issues that pharma thinks require 24/7 monitoring: Adverse Events and negative publicity. I hear the same excuse on why pharma companies are so scared to look at patient comments on blogs: adverse events. I&#8217;m sorry, but adverse events are happening [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Stop Pretending You Don&#8217;t Know, Pharma Companies!</title>
		<link>http://www.nakedmedicine.com/stop-pretending-you-dont-know-pharma-companies</link>
		<comments>http://www.nakedmedicine.com/stop-pretending-you-dont-know-pharma-companies#comments</comments>
		<pubDate>Fri, 27 May 2011 17:24:42 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Activism & Advocacy]]></category>
		<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Legal Side of Medicine]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=341</guid>
		<description><![CDATA[I remembered years ago I was speaking to a Forest employee who told me how proud she was to be working at Forest because of how ethical the company and the CEO was. That same employee was critical of me for talking to the WSJ about some of the less ethical practices that pharma companies [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pharma and Social Media: It&#8217;s Not About Controlling the Conversation, but Finding the Right Venues for Engagement</title>
		<link>http://www.nakedmedicine.com/pharma-and-social-media-its-not-about-controlling-the-conversation-but-finding-the-right-venues-for-engagement</link>
		<comments>http://www.nakedmedicine.com/pharma-and-social-media-its-not-about-controlling-the-conversation-but-finding-the-right-venues-for-engagement#comments</comments>
		<pubDate>Wed, 25 May 2011 17:33:14 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Critical Consumer]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Health Advertising]]></category>
		<category><![CDATA[Health on the Web]]></category>
		<category><![CDATA[Medical Marketing]]></category>
		<category><![CDATA[Social Media in Medicine]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=326</guid>
		<description><![CDATA[Now that Facebook Pages is to Marketing what LinkedIn Profiles is to Job Seeking &#8211; pharma companies are in pickle: Facebook is going to open up comments no matter what. This means pharma companies can no longer restrict people from commenting on their Facebook pages. Er&#8230;. DUH! Why is this big news? People get on [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Would You Cancel a Surgery if Your Surgeon is Getting a Kick-Back?</title>
		<link>http://www.nakedmedicine.com/would-you-cancel-a-surgery-if-your-surgeon-is-getting-a-kick-back</link>
		<comments>http://www.nakedmedicine.com/would-you-cancel-a-surgery-if-your-surgeon-is-getting-a-kick-back#comments</comments>
		<pubDate>Wed, 04 May 2011 21:55:06 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Doctors]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Legal Side of Medicine]]></category>
		<category><![CDATA[Science and Research]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=308</guid>
		<description><![CDATA[The specific question is about getting kickbacks as a surgeon using a medical device, and was originally asked on Quora. The explanation to the question (posted by the asker) said, &#8220;The department of justice has investigated conflicts of interest, and the Pittsburgh Post Gazette has published on the topic. To quote from the gazette: Payments [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why I Chose NOT to be a Doctor</title>
		<link>http://www.nakedmedicine.com/why-i-chose-not-to-be-a-doctor</link>
		<comments>http://www.nakedmedicine.com/why-i-chose-not-to-be-a-doctor#comments</comments>
		<pubDate>Tue, 29 Mar 2011 00:45:25 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Critical Consumer]]></category>
		<category><![CDATA[Doctors]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Society]]></category>
		<category><![CDATA[Truth in Medicine]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=300</guid>
		<description><![CDATA[I was once a premed. I chose not to become a doctor because I wasn&#8217;t truly interested in the profession, it was something I felt I &#8220;had&#8221; to do or &#8220;should&#8221; do because I happened to major in biology. And being a first generation Asian-American there was also pressure from being a &#8220;Tiger Cub&#8221;: we [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>FDA Has to Slow Down to Keep Up with Drug Companies</title>
		<link>http://www.nakedmedicine.com/fda-has-to-slow-down-to-keep-up-with-drug-companies</link>
		<comments>http://www.nakedmedicine.com/fda-has-to-slow-down-to-keep-up-with-drug-companies#comments</comments>
		<pubDate>Wed, 09 Feb 2011 15:53:09 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Critical Consumer]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Legal Side of Medicine]]></category>
		<category><![CDATA[Medical Marketing]]></category>
		<category><![CDATA[Politics in Medicine]]></category>
		<category><![CDATA[Social Media in Medicine]]></category>
		<category><![CDATA[Truth in Medicine]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=285</guid>
		<description><![CDATA[Steve Woodruff is hopping mad with the apparent gross inefficiency and indecision of the &#8220;guidance process&#8221; for pharma company promotional practices when it comes to social media, and I can&#8217;t blame him! But I&#8217;m on the FDA&#8217;s side this time. Let me say up front that I never liked how the FDA remains vague and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Big Pharma Shilling and WebMD.com MayoClinic.com Smack-Down</title>
		<link>http://www.nakedmedicine.com/big-pharma-shilling-and-webmd-com-mayoclinic-com-smack-down</link>
		<comments>http://www.nakedmedicine.com/big-pharma-shilling-and-webmd-com-mayoclinic-com-smack-down#comments</comments>
		<pubDate>Tue, 08 Feb 2011 13:42:06 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Critical Consumer]]></category>
		<category><![CDATA[Drug Companies]]></category>
		<category><![CDATA[Health Advertising]]></category>
		<category><![CDATA[Medical Marketing]]></category>
		<category><![CDATA[Social Media in Medicine]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=276</guid>
		<description><![CDATA[New York Times Online is likening WebMD&#8217;s &#8220;information&#8221; as &#8220;using the meretricious voice of a pharmaceutical rep&#8221;. I don&#8217;t know&#8230; I never found WebMD&#8217;s interface &#8220;apparently attractive&#8221; but I suppose some people like all the flashy stuff. I mean, I find the ads on NakedMedicine.com mildly annoying, but these only go toward keeping the site [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Johnson&amp;Johnson: Don&#8217;t Just Cite Your Credo, APPLY IT.</title>
		<link>http://www.nakedmedicine.com/johnsonjohnson-dont-just-cite-your-credo-apply-it</link>
		<comments>http://www.nakedmedicine.com/johnsonjohnson-dont-just-cite-your-credo-apply-it#comments</comments>
		<pubDate>Mon, 17 Jan 2011 00:24:59 +0000</pubDate>
		<dc:creator>Jane Chin, Ph.D.</dc:creator>
				<category><![CDATA[Business of Medicine]]></category>
		<category><![CDATA[Drug Companies]]></category>

		<guid isPermaLink="false">http://www.nakedmedicine.com/?p=256</guid>
		<description><![CDATA[When I used to consult in the pharma world, I notice that J&#038;J employers love their company credo. It makes a deep impression on them. They believe truly that they&#8217;re joining a company that takes pride in their history and reputation. There&#8217;s this feeling of &#8220;pedigree&#8221; for being part of the Johnson &#038; Johnson family. [...]]]></description>
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