Drug Companies

FDA Has to Slow Down to Keep Up with Drug Companies

Steve Woodruff is hopping mad with the apparent gross inefficiency and indecision of the “guidance process” for pharma company promotional practices when it comes to social media, and I can’t blame him! But I’m on the FDA’s side this time. Let me say up front that I never liked how the FDA remains vague and [...]

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Big Pharma Shilling and WebMD.com MayoClinic.com Smack-Down

New York Times Online is likening WebMD’s “information” as “using the meretricious voice of a pharmaceutical rep”. I don’t know… I never found WebMD’s interface “apparently attractive” but I suppose some people like all the flashy stuff. I mean, I find the ads on NakedMedicine.com mildly annoying, but these only go toward keeping the site [...]

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Johnson&Johnson: Don’t Just Cite Your Credo, APPLY IT.

When I used to consult in the pharma world, I notice that J&J employers love their company credo. It makes a deep impression on them. They believe truly that they’re joining a company that takes pride in their history and reputation. There’s this feeling of “pedigree” for being part of the Johnson & Johnson family. [...]

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Teva Canadian MS Community: No Win for the Company

Teva is closing its community forum from its Canadian multiple sclerosis education website because of Canadian healthcare regulations around dissemination of information relating to prescription drugs. You’ll read the explanation if you visit the Teva MS website, but keep reading for the crux of the situation: I have to agree with Teva’s decision because it [...]

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Advil PM v. Tylenol PM Ad is Misleading

This has been bugging me for a long time, but recently I saw another one of these “advil PM versus tylenol PM” commercials, so I am going to finally write about it! First of all, the commercial is basically a “why Advil PM is so much better” ad. It talks about how the person taking [...]

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